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User-Experience-Designer Pass Test Guide & Reliable User-Experience-Designer Exam Syllabus
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Salesforce Certified User Experience Designer Sample Questions (Q127-Q132):
NEW QUESTION # 127
Cloud Kicks (CK) has identified that its individual agents send out messaging and communication that is often not aligned with the company's overall branding and communication style.
Which Salesforce solutions should be implemented to help CK deliver consistently branded content at every touchpoint?
- A. A Distributed Marketing and Journey Builder
- B. Service Cloud and Letterhead
- C. Email Builder and Customer 360
Answer: A
Explanation:
The best Salesforce solutions for Cloud Kicks to deliver consistently branded content at every touchpoint are Distributed Marketing and Journey Builder. Distributed Marketing allows individual agents to send personalized and compliant messages to their customers, using pre-approved templates and content created by the corporate marketing team1. Journey Builder enables the marketing team to design and automate customer journeys across channels and devices, using data and analytics to optimize the customer experience2. Email Builder and Customer 360 (B) are not sufficient to ensure consistent branding and communication, as they only cover email marketing and customer data integration, respectively. Service Cloud and Letterhead are also not the best solutions, as they only focus on customer service and email formatting, respectively. References:
* Distributed Marketing | Salesforce
* Journey Builder | Salesforce
NEW QUESTION # 128
A UX Designer wants to ensurenew Salesforce users are given the appropriate onboarding experience.
Which two on-App Guidance customizations should be used?
- A. Specify prompt scheduling
- B. Customize prompt theme
- C. Set prompt permissions
- D. Configure minimum three steps
Answer: A,C
Explanation:
To ensure new Salesforce users are given the appropriate onboarding experience, a UX Designer should use the following two on-App Guidance customizations:
* Specify prompt scheduling: This allows the designer to control when and how often the prompts appear to the users, based on criteria such as start and end dates, frequency, and snooze duration. This way, the designer can tailor the onboarding experience to the users' needs and preferences, and avoid overwhelming or annoying them with too many or irrelevant prompts.
* Set prompt permissions: This allows the designer to target the prompts to specific user groups, based on profiles and permissions. This way, the designer can ensure that the prompts are relevant and useful to the users, and avoid showing them information that they do not need or have access to.
References:
* Salesforce In-App Guidance: Enhance Your User Experience
* Create and Manage In-App Guidance Prompts
NEW QUESTION # 129
Cloud Kicks wants to drive engagement on its website.
Which two Salesforce features should boost engagement?
Choose 2 answers
- A. MyTrailhead
- B. Einstain Bots
- C. Automated Invitations
- D. Salesforce Connect
Answer: B,C
Explanation:
Einstein Bots and Automated Invitations are two Salesforce features that can boost engagement on Cloud Kicks' website. Einstein Bots are chatbots that can provide automated and personalized responses to customers' questions and requests on the website. They can also escalate complex cases to human agents, collect feedback, and provide recommendations. Einstein Bots can help Cloud Kicks to improve customer satisfaction, reduce wait times, and increase conversions 1. Automated Invitations are pop-up messages that invite website visitors to start a chat or video call with a service agent. They can be triggered by various criteria, such as time spent on the website, page visited, or customer profile. Automated Invitations can help Cloud Kicks to proactively engage with potential customers, offer assistance, and generate leads 2. References: [Einstein Bots Basics] (https://ascendix.com/blog/salesforce-sales-engagement/), [Set Up Automated Chat Invitations] (https://bing.com/search?q=Salesforce+features+to+boost+engagement)
NEW QUESTION # 130
A UX Designer is hired to help create a brand new app for the AppExchange with a human-centered approach.
Which strategy will most likely strengthen employee relationships the most?
- A. Send an anonymous survey to collect ideas from across the whole company.
- B. Create a first draft in a design team and then share it for feedback with employees.
- C. Invite employees from different departments and create a journey map together.
Answer: C
Explanation:
Explanation
A journey map is a visual representation of the steps, emotions, and pain points that a user goes through when interacting with a product or service. A journey map can help the UX Designer understand the user's needs, goals, expectations, and frustrations, and identify opportunities for improvement or innovation12 Creating a journey map together with employees from different departments is a strategy that can strengthen employee relationships the most, because it can:
Foster collaboration and communication: Inviting employees from different departments to create a journey map can help them share their perspectives, insights, and ideas, and learn from each other. This can also help them align on a common vision and goal, and build trust and respect among the team members34 Increase engagement and ownership: Inviting employees from different departments to create a journey map can help them feel more involved and invested in the design process and the outcome. This can also help them develop a sense of ownership and responsibility for the product or service, and increase their motivation and satisfaction34 Enhance creativity and innovation: Inviting employees from different departments to create a journey map can help them generate more diverse and creative solutions, as they can leverage their different skills, experiences, and backgrounds. This can also help them challenge their assumptions and biases, and explore new possibilities and opportunities34 Create a first draft in a design team and then share it for feedback with employees: This is not a strategy that can strengthen employee relationships the most, because it can create a sense of exclusion and hierarchy among the employees. The design team may appear to be the sole authority and decision-maker, while the other employees may feel like passive observers or critics. This can also limit the diversity and quality of the feedback, as the employees may not have enough context or understanding of the design process and the user's needs34 Send an anonymous survey to collect ideas from across the whole company: This is not a strategy that can strengthen employee relationships the most, because it can reduce the interaction and connection among the employees. An anonymous survey may not allow the employees to express their thoughts and feelings fully, or to receive any feedback or recognition for their contributions. This can also make the employees feel detached and indifferent about the design process and the outcome34 References:
Create a Journey Map Unit | Salesforce Trailhead
How to Create a Customer Journey Map - UX Mastery
How to Use Journey Mapping to Improve Employee Engagement
How to Use Journey Mapping to Drive Collaboration and Innovation
NEW QUESTION # 131
Cloud Kicks asks its UX Designer to create a B2B sales portal that can easily integrate customer relationship management.
Which Salesforce solution should be used?
- A. Commerce Cloud
- B. Experience Cloud
- C. Sales Cloud
Answer: B
Explanation:
Experience Cloud is the Salesforce solution that enables businesses to create engaging and personalized digital experiences for their customers, partners, and employees. Experience Cloud can easily integrate customer relationship management (CRM) data from Sales Cloud, Service Cloud, and other Salesforce products to provide a seamless and consistent experience across different touchpoints. Experience Cloud can also leverage the power of Commerce Cloud to create B2B sales portals that allow buyers to browse, order, and pay for products online. Experience Cloud offers various templates, components, and tools to design and build customized and branded B2B sales portals that meet the needs and expectations of the target audience. References: Experience Cloud Overview, Learn About B2B Commerce, Salesforce B2B Commerce Basics
NEW QUESTION # 132
......
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